In conjunction with Toyota and the Jessie Rees Foundation, NEGU, SFDstudio created a head turning vehicle wrap with the sole purpose of bringing awareness to the Jessie Rees Foundation-negu.org, and to child hood cancer. The Jessie Rees Foundation’s mission is to ensure every child fighting cancer has the support and resources they need to Never Ever Give Up. Every day hundreds of children are told they have cancer…every one of them has a name, a story and deserves our support. Thanks in large part to Toyota, a truck this eye catching will make spreading negu.orgs message quite effective. It was a special project with significant meaning for us at SFDstudio. We consider this opportunity to design, produce and install this car warp a privilege.